Like Bruno Mars’ song….today, I don’t feel like doing anything. It’s understandable if you don’t want to do anything. Like one of those lazy Sundays when all you want to do is kick back, listen to music, and unwind. Consider what would happen if you did nothing. That’s literally what ITC Bingo’s #ChillWithBingo contest is all about.
Manurishi Chadhha plays the father in the campaign film, which stars ‘Jeetu Bhaiya’ as a son. The film combines a cheerful narrative into explaining the contest’s process to the audience.
Hundreds of people shared images of their amazing moments on social media to win prizes in last year’s #ChillWithBingo sweepstakes. This year, the witty brand is returning with the campaign for a second phase, but with a minor twist that makes the involvement of participants and chilling easier than before.
Scanning the QR code on the Rs 10 and Rs 20 Bingo is all you have to do! Fill out the easy-peasy form without moving an inch and select the prizes you’d like to win using Potato Chips packs. Only by following these three simple steps, you may win items like bean bags, recliners, karaoke sets, headphones, and more.
The promotions on social media are resulting in more participation of people and can lead to the success of this campaign.